The new Toyota Camry will lead the field as the official pace car for the 54th running of the Daytona 500 on Sunday week (February 26).

It will be the first time a Toyota has led the field to the green flag for the "Great American Race".

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Four Toyota vehicles - more than any other brand - are rated as being the most reliable cars in their segments in the latest J.D. Power Vehicle Dependability Study.

Toyota's sister brands Lexus and Scion each garnered two top rankings, bringing the Toyota group's total to eight awards - a performance equal to all other vehicle brands combined.

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Toyota expects to have the most affordable hybrid car on the market when it launches the Prius c hatch late next month.

The company's executive director sales and marketing Matthew Callachor said Prius c will have an advantage in the "thousands of dollars" over the $29,990* price of the best-priced rival hybrid car.

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The rejuvenation of Toyota can be witnessed "in the metal" at the Geneva motor show, with a display of future showroom and concept models.

Geneva marks the world debut of the Toyota FT-Bh concept, which showcases a "total vehicle" approach to reducing emissions in an affordable city car.

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Toyota Racing today confirmed that Anthony Davidson, Hiroaki Ishiura and Sébastien Buemi will drive its additional TS030 hybrid car at the Le Mans 24 Hours.

The team's full-time entry in the FIA World Endurance Championship is for one car, with an additional TS030 hybrid confirmed for Le Mans on 16-17 June.

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Toyota Racing has expanded its plans for the 2012 season and has entered the FIA World Endurance Championship.

The team had originally planned only to take part in selected races - fewer than required to be considered a full-time entrant - but revised its program after unexpected changes faced by the championship.

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Toyota Australia announced today it will offer Australian customers a versatile new member of the Prius family - the seven-seat Prius v.

The new Prius v will be the first Toyota production vehicle in Australia fitted with a lithium-ion battery - placed under the centre console between the driver and front passenger.

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Toyota Australia has kicked-off 2012 with a strong market-leading sales performance despite a severe shortage of its top-selling HiLux.

The company was number one in sales of passenger cars, SUVs and light-commercial vehicles for January.

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TOYOTA Racing today announced more details of its forthcoming FIA World Endurance Championship participation, including an intention to race two cars in specific races.

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Toyota Ambassadors The McClymonts, Luke Dickens and 2012 Toyota Star Maker Bob Corbett are just some of the stars confirmed to join country music legend Lee Kernaghan on stage this Friday for the annual Toyota Concert in the Park.

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